Our Story

Let's do breakfast better
Crafted out of a love of superfoods and delivering easier ways to eat healthy, Craft Breakfast was born.
Brought to you by the healthy breakfast innovators at Craft Smoothie, we're proud to be expanding our range of ultra convenient breakfast options for busy Kiwis.
Using only plant-based ingredients and organic superfoods, our mission is to enable you to discover enhanced health, energy and happiness through your breakfast choices.
Whether you're trying to lose weight, want to eat healthier or explore new healthy breakfast ideas, our Superfood Breakfast Pouches deliver the perfect balance of convenience, flavour and wholefood nourishment.
Eat awesome with Craft Breakfast.